The Film Index, July 11, 1908:
“Above is pictured M. C. Mott’s Vaudette Theatre, at Salem Oregon. Situated on Court street. it has gained a reputation as the coziest and best conducted house in the city. We hear now that the enterprising owner has installed a real stage and opera chairs, so that the house now seats two hundred.”
“A clever idea is that of the advertisements of local merchants displayed on the walls of the theatre. The ad space has not only proven profitable to the advertisers, but the proceeds figure very important on the books of the wise Mr. Mott.”
Do not know the origins of the above photo. It is from a b/w negative dated 1906, “collector: Ben Maxwell”, Salem Public Library Historic Photograph Collections, Salem Public Library, Salem Oregon.
Since 1997 theatre historian, Cezar Del Valle, has conducted a popular series of theatre talks and walks, available for historical societies, libraries, senior centers, etc.
Del Valle is the author of the Brooklyn Theatre Index, a three-volume history of borough theatres.
The first two chosen 2010 OUTSTANDING BOOK OF THE YEAR by the Theatre Historical Society. Final volume published in September 2014.
Editing and updating the third edition of the Brooklyn Theatre Index.